Launching a Branded e-Signature Service Through a White-Label (OEM) Partnership Built on SignTime

The Role of a2sign (pronounced “A-two sign”)Within BerryMobile’s Business

What role does a2sign play today?

Initially, a2sign was positioned as a complementary service alongside BerryMobile’s core mobile offerings. Over time, more customers began adopting a2sign specifically as an e-signature service. It is increasingly becoming a key growth area.

Since early 2025, the number of customers selecting a2sign as a standalone solution has grown, reinforcing its strategic value. In Thailand, many organizations still rely on paper-based contract processes. BerryMobile sees a2sign as a practical solution that accelerates digitalization of contract and approval workflows.

Why did BerryMobile decide to offer a2sign?

Through its BtoC and BtoB mobile services, BerryMobile repeatedly encountered friction in application and contract procedures. Paper-based workflows required printing, mailing, and storage, creating delays and unnecessary administrative work.

These challenges were not unique to BerryMobile. Many client companies faced similar issues. BerryMobile decided to extend its customer relationships and support capabilities into a broader solution: helping customers streamline electronic contract workflows through e-signatures. That decision led directly to the commercialization of a2sign.

Why BerryMobile Chose SignTime as a White-Label (OEM) Platform

Why choose SignTime instead of developing in-house?

From both cost and resource perspectives, SignTime offered the fastest and most efficient path to launching a reliable e-signature service. An in-house approach would have required not only development and staffing, but also ongoing ownership of compliance, security controls, and continuous product operation.

By partnering with SignTime, BerryMobile could deliver a branded e-signature offering without building and maintaining the underlying infrastructure. The ability to launch quickly while providing security and compliance confidence was a decisive factor.

How did SignTime affect launch speed?

Because BerryMobile did not need to develop a new e-signature system internally, the process from evaluation to launch moved smoothly. Compared with an in-house build, BerryMobile reduced time-to-market and total cost, enabling a faster business launch with lower risk.

What about staffing and operational load?

Not needing dedicated engineers or specialized operations staff has been a major advantage. BerryMobile relies on SignTime for platform development, maintenance, and compliance-related considerations, allowing the team to focus on customer success, sales execution, and service expansion.

Market Response and Momentum After Launch

How has the market responded?

Some customers have said, “Work would be difficult without a2sign,” indicating that the service has become embedded in daily operations. While it began as an add-on, more customers now consider and adopt a2sign as the primary solution, strengthening its business potential.

Internally, BerryMobile has also seen efficiency gains compared with paper workflows. The time required for document exchange has decreased, and the document attachment feature, such as attaching passport information within the electronic contract flow, has helped streamline real operational scenarios.

Key Features and Differentiators of a2sign

What are the key features of a2sign?

1. Simple, intuitive usability
   a2sign uses the same UI foundation as SignTime, making it easy for first-time e-signature users. As a result, usage-related inquiries are minimal.
   
2. Light plans for small teams
   Pricing is designed to be accessible for small businesses, including teams with three or fewer users.
   
3. One-month free trial
   A one-month trial helps customers validate usability before committing to a full contract.
   

What differentiates a2sign from other e-signature services?

• Japanese-language support for Japanese companies
  BerryMobile provides detailed support in Japanese, which is highly valued among Japanese businesses operating in Thailand.
  
• A legally reliable platform built on SignTime
  Using SignTime as the underlying platform provides strong confidence for customers adopting e-signatures and electronic contracts.
  

Value Created by Building on SignTime

Where do end users see the most value?

A major benefit is the ability to complete signatures using only a mobile phone. This expands usage scenarios beyond desktop workflows and supports faster completion. The signing flow is also clear and easy to follow, reducing confusion for first-time e-signature users.

What benefits come from SignTime as the platform?

Stable operation matters because electronic contracts are used continuously in day-to-day business. BerryMobile notes that downtime related to maintenance or updates is rare, making SignTime a dependable foundation. Regular monthly discussions also create a clear channel for feature requests and product updates, supporting long-term service improvement.

In addition, SignTime worked closely with the BerryMobile team to adapt the service to Thai business norms and expectations. Rather than offering a one-size-fits-all product, the teams collaborated to ensure the signing experience felt familiar in Thailand from day one. One clear example is signature presentation: in Thailand, contracts are commonly signed in blue ink (often treated as the default, even when not strictly legally required). To align with that expectation and reduce friction for first-time users, a2sign reflects this convention—helping e-signatures feel natural and trustworthy for local stakeholders.

Use Cases in the Thai Market

Where is a2sign especially effective?

Many companies in Thailand operate across multiple domestic and international locations, often requiring approvals between headquarters in Japan and overseas offices. Physical circulation of documents can become a major bottleneck.

a2sign enables electronic contract processes regardless of location, making it particularly effective for agreements and approvals involving overseas stakeholders. Removing the dependency on physical document movement supports faster decision-making and smoother business operations.

Pricing, Sales Channels, and Adoption Profile

How is a2sign priced?

Pricing is designed to lower adoption barriers for small and medium-sized enterprises and support steady expansion from initial usage.

What sales channels are used?

BerryMobile sells to both existing and new customers through multiple channels, including cross-selling with mobile services, paper-based promotions, and outbound calls.

Who is adopting a2sign?

Most customers are Japanese SMEs, with strong adoption in manufacturing. Common use cases include external contracts with business partners and internal approval workflows. BerryMobile is also expanding proposals for the real estate sector as demand increases.

Post-Implementation Support and Operational Approach

What operational impact are customers seeing?

Customers report reduced contract workload, including elimination of printing and mailing. General affairs teams benefit from less document management and reduced storage requirements, improving productivity across back-office operations.

How does BerryMobile support customers after adoption?

Support is phased: service overviews and demos first, followed by operational follow-ups. Video call support is available as needed, enabling flexible guidance based on customer maturity and internal workflows.

What helps customers keep using the service smoothly?

BerryMobile prepares manuals based on actual a2sign screens and shares SignTime update information when relevant, reducing confusion and supporting consistent utilization over time.

Future Outlook

BerryMobile initially focused a2sign on Japanese companies in Thailand. Looking ahead, the company plans to expand into Thai and multinational firms. By broadening its addressable market and building on its partner model with SignTime, BerryMobile aims to further establish a2sign as a trusted e-signature service for electronic contracts across Thailand’s growing DX landscape.

Launch Your Own e-Contract Business Without In-House Development – SignTime Partner Program

If your company is considering launching a branded e-signature service, or if you are exploring partner opportunities to offer electronic contracts without building a platform from scratch, SignTime’s white-label (OEM) program（Japanese） provides a practical path to market with lower cost, faster launch, and a scalable operational model.